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Ultimate Guide to Selecting the Best Chatbot Platform for Your Business: 5 Best Chatbot Platform

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The way organizations connect with their customers—whether it be for support, marketing, or sales—is changing fast, and the usage of chatbots has surged by 92 percent since 2019.

Chatbots have emerged as a critical component of any customer service strategy. They allow teams to expand their efforts and offer assistance around the clock while enabling agents to concentrate on discussions that need a human touch in order to be genuinely effective. Customers trust bots for basic encounters but prefer to talk with a human agent when dealing with sensitive or difficult situations.

If your brand is considering a chatbot, it might be overwhelming for you and your team to start. However, before diving deeper into the actual process of crafting your chatbot, you might want to consider choosing the best chatbot platform for you. Choosing the best chatbot platform for your business and team is a crucial part of the success of your chatbot implementation. 

Luckily, we have this guide for you. Here, we cover the following:

  • What is a chatbot platform?
  • Why does your business require a chatbot platform?
  • Chatbot Platform’s Salient Features
  • How to Choose the best Chatbot Platform 
  • Frequently Asked Questions

Continue reading to learn more.

What is a Chatbot Platform? 

what is a chatbot platform

The aspect of communication, over the last few decades, has changed dramatically. With the introduction of several advancements, alongside constant innovations, exchanging thoughts, ideas, and information is becoming more and more instant. Smartphones, wearables, and the Internet of things (IoT) have totally transformed the communication environment. As digital artifacts have gotten smaller, the computational power has increased. As a result, many individuals and groups, including brands and businesses, are expected to be more efficient in providing customers with reliable and fast customer communication services.

Customers no longer want to be confined by the communication means an organization has selected for itself. They want to communicate with technology on a variety of days. This entails expanding their means of reaching out and communicating to customers. Reaching customers through a single channel of communication or interaction is no longer a good idea.

However, expanding your band’s means of engaging with consumers comes with several challenges. First, you need to define which channels will be best for your brand and your customer’s necessities and requirement. Also, expansion of the customer engagement process of your brand entails hiring an additional workforce, which requires a considerable amount of time, effort, and monetary investment. Because time will come, your current number of human agents can no longer assist all the customer inquiries and queries. 

Luckily, a conversational chatbot may help resolve these challenges by enabling clients to simply ask for anything they need across various channels, from any location, at any time of day or night—it gives way to the constantly increasing popularity of chatbots, chatbot platforms, and chatbot marketing. 

Chatbot marketing is becoming more popular among firms these days. Data predicts that the number of companies using Facebook Messenger to exceed 40 million by 2022, with 300,000 active chatbots. Chatbots enable brands to provide an engaging conversational experience to their customers and visitors, may it be through voice call, chat, or text message. In able to create a chatbot, a company must first create a robust back-end that should feature tools such as data mining, machine learning, and natural processing. This, of course, entails an arduous and complex creation process. 

But, you can bypass most of the arduous process of constructing your own chatbot by utilizing a chatbot platform. Several firms have built a chatbot engine that brands can use for free or for a small fee to allow users to design their own chatbot programs. It is really simple to construct basic chatbot features since almost every engine has an extremely straightforward graphical user interface. Engines, back-end apps, and chat platforms are all components of a typical checkbook architecture.

Because of the platform, developers and companies can pay bots without having to worry about knowing how to code. Despite the fact that artificial intelligence is at the heart of a chatbot platform, it also provides a user-friendly dashboard with all of the essential modification and configuration options.

When dealing with chatbots, it makes things much more convenient. Their programming libraries are very easy to use since they already include the whole infrastructure as well as common communication capabilities in a single package. Terms can simplify the development of chatbots, allowing developers to spend more time addressing significant business problems rather than learning communication protocols and resolving technical infrastructure challenges.

Creating an effective chatbot without any coding skills is now relatively straightforward, thanks to platforms such as nerDigital, MobileMonkey, ManyChat, and other similar ones.

Generally speaking, a chatbot platform is a tool that enables marketers to design and operate chatbots for multiple messaging platforms, such as Facebook Messenger and Telegram.

The use of chatbot systems allows businesses to automate a variety of touchpoint interactions with their customers, such as ticket booking, order placement, sharing of updates and news, and so on.

Why does your business require a chatbot platform?

Why does your business require a chatbot platform

Chatbot platforms enable brands to create a chatbot without knowing to code. Businesses can quickly, efficiently, and easily build an automated customer engagement service using chatbot platforms. But besides that, there are more reasons why brands and organizations should consider using a chatbot platform to create their own chatbot. Here are some key reasons your business requires a chatbot platform. 

Chatbot Platform Provides Valuable Chatbot Tools

Creating a chatbot does not only require a visual chatbot platform. There are still plenty of tools necessary for a chatbot creation and maintenance process. If you are to create a coded chatbot (which means you’ll not use a third-party chatbot platform), you will have to take care of these tools, which will require you more time. This is when a chatbot platform comes in handy. A chatbot platform provides you with all the necessary things to make your chatbot implementation successful. 

An effective chatbot platform provides a collection of tools for developing chatbots for a variety of messengers – all in one location. Using this method, you will not have to experiment with several chatbot builders in order to develop a chatbot for Facebook, Telegram, or WhatsApp. Furthermore, an all-in-one chatbot platform offers a single customer support staff that can assist you with the setup and operation of your chatbots across all of the messengers that you use.

Chatbot Platform Helps You Identify The Best Messaging Media for Your Brand

Chatbot Platform Helps You Identify The Best Messaging Media for Your Brand

Each brand is unique. And so, there is no particular customer service medium or tactics that are best for all brands and businesses. While a particular way of communicating to and reaching customers is effective for one brand, it may not be the same for the other brand. Despite being in the same niche, the same tactics may not be practical for two brands. It is a primordial reason why each business must understand their brands and customers’ necessity. 

It assists you in identifying the most qualified messengers for your company. In order to identify which media — such as Facebook, WhatsApp, or Telegram — is the most efficient for your audience, you can use a chatbot platform to evaluate the productivity of chatbots for multiple messengers. After that, you will be able to concentrate all of your efforts in one location, which is very useful if your company operates on a limited budget.

Chatbot Platform Makes Multichannel Marketing Easier to Manage. 

Marketing in multiple channels is not new to businesses. Perhaps, every great business understands that leveraging as many as possible marketing channels also tantamounts to generating more leads and higher revenue. And also, it is the basic way of reaching more audiences and decreasing the cases of lost opportunities. 

In order to develop a successful multichannel marketing strategy that saves time and money while also building interactions with the audience, users need a chatbot platform to assist them. Chatbots may help you generate new leads for your company by engaging with them regularly. Furthermore, having an additional marketing channel enables you to shift your current audience across channels, giving more value and a more tailored experience.

Many chatbot platforms feature omnichannel capabilities, allowing marketers, customer services, proprietors, and chatbot builders to save time. It also allows them to manage and maintain their inboxes from different messaging channels in one robust platform. This further allows them to save finances since it eliminates hiring multiple channel managers. 

Chatbot Platform Allows You to Track The Effectiveness of Your Marketing Efforts.

Data is what drives businesses to make better decisions and identify crucial factors for the brand’s growth. Without analytics, it will be hard for businesses to determine which marketing tactics and medium will work best for their brand’s benefits. This, of course, means lost opportunities for more leads and higher revenue in the world of businesses. Thankfully, a chatbot platform is equipped with tracking and analytic tools that can help you learn more about your marketing tactics and channels. 

With a wide variety of data, you can simply monitor the effectiveness of any chatbot you have in your system. The number of messages sent and opened, as well as the number of redirections to your website, are the most important metrics for evaluating the performance of a chatbot. Some providers present these data in the form of a click map.

Best Chatbot Platform Features

Best Chatbot Platform Features

When it comes to communicating with companies, customers want nothing less than excellent experiences. When considering the usage of a chatbot platform to assist corporate communication, it is important to evaluate the essential elements of the chatbot platform that will allow it to offer conversational experiences to the users of the platform.

1.  Visual Flow Builder

Building a chatbot should be a simple and painless process. It is made feasible by the visual flow builder, which also allows for zero-code bot development. Consequently, a bot can be created immediately on the platform using a drag-and-drop chatbot builder, which allows for quick and easy bot creation.

If your company’s needs are straightforward, the visual flow builder may be the best option. Using a simple UI, you can manage your situations and create a strong bot without coding skills.

With the visual flow builder, you can automate handling a wide range of client concerns and guarantee that discussions are as smooth as possible. It also assists you in fine-tuning your bot’s operations and improving its overall performance in response to user input.

Here are some reasons your chatbot platform should have a visual flow builder functionality?

  • Conversation bricks that can be dragged and dropped may be used to construct tales without the need for technical expertise or coding abilities.
  • Choosing from various bot answer types and activities will guarantee a positive chatbot experience.
  • It is possible to personalize the bot design to meet the individual company requirements.
  • A virtual assistant with the capacity to offer answers and automate fixes for common situations will always be a simple and straightforward project to undertake.

2. Omnichannel Messaging Support 

Brands that implement an omnichannel strategy see a 91 percent increase in year-over-year client retention compared to the rest of the industry.

Chatbots with omnichannel messaging support capabilities may be readily integrated into various channels, such as a website, Facebook Messenger, WhatsApp, and other social media platforms, to provide consumers with a seamless experience.

Using chatbots to provide omnichannel messaging assistance may help companies better understand the interests and preferences of their consumers, and it can also make it easier for your agents to utilize previous interactions to drive future discussions with customers.

Here are some of the reasons the omnichannel messaging support feature is significant in the success of your chatbot.

  • Chatbots may be created quickly and efficiently across channels, eliminating the need to integrate them to provide consumers with a consistent experience manually.
  • Customers are no longer necessary to repeat themselves since chatbots may give contextual help by providing relevant facts based on their previous interactions.
  • Businesses may use omnichannel support to give better solutions or collect customer feedback.

3. Chatbot Marketing  

chatbot marketing

Chatbots are incredibly sophisticated tools that may assist you in automating your marketing. They may assist in the promotion of goods and services as well as the smooth progression of clients through the sales funnel.

Making orders, organizing meetings, monitoring orders, giving updates and news, and a range of other marketing tasks are all made possible via chatbots in marketing.

Chatbots may assist in segmenting an audience as well as in completing orders without the need for users to visit a website directly. They are useful in gathering information to obtain insight into the target audience’s demands and move prospects through the sales funnel.

Here are some best practices in chatbot marketing.

  • Consider the material that will be included in your chatbot, as well as the queries that your customers most commonly ask.
  • Avoid having completely open-ended talks in order to avoid any form of misunderstanding and improve the customer experience.
  • Increase the amount of data your bot has to respond to clients’ individual demands in a more customized manner and increase the return on investment (ROI).

4. Chatbot Analytics 

Chatbot analytics may assist you in getting to know your consumers better and making data-driven decisions. Using this tool, a company may better know its clients and make more informed business choices.

With the chatbot analytics function, you can get useful insights and regularly evaluate all of the chat discussions your bot is involved in. Additionally, it may assist you in determining the correctness of replies delivered by bots to clients.

By developing a good chatbot strategy, you will be able to analyze the effectiveness of your bot and estimate the development of your company. To make data-driven choices and get a deeper understanding of the customer experience, you may use chatbot analytics to measure essential KPIs for your bot.

The following are the most important chatbot KPIs to measure your chatbot performance:

  • The total number of users is as follows: It is possible to track the overall number of users engaged with chatbots to get insight into how many consumers interact with your chatbot.
  • Bounce rate measures the number of people who visit a website and then depart without engaging with your chatbot or other interactive features.
  • Interaction rate – Tracking the interaction rate KPI will assist you in determining how engaged users are with your chatbot during chats.
  • To get insight into the circumstances when the bot cannot measure the user request and deliver a meaningful solution, the fallback rate (FBR) will be calculated.

5. Chatbot Customization

Customizing the bot may provide a better sense of how the bot will communicate by allowing the user to choose the tone, style, and language that the bot will use. Your bot will become more credible in the users’ eyes. The widget customization may be beneficial in two major ways:

Branding – The bot persona may be programmed with the key message of your company to engage consumers in a more customized way.

Messaging – You may put up pleasant welcome welcomes to start a flow of dialogues with your guests, as well as lead them through the product and service information.

It is critical to customize your chatbot widget to represent your brand personality and gain client confidence. By personalizing the chatbot’s avatar, you may improve the entire experience for your customers. In addition, you may pick the bot name appropriate for your company’s purposes, such as the support bot.

Here are some areas of a chatbot that you should consider customizing.

  • Display Name. The display name of your chatbot should accurately represent your company’s personality.
  • Tagline. Chatbots may be given the appropriate tagline corresponding to the company’s unique requirements.
  • Avatar. Different bot avatars will be available to choose from, each of which will have a distinct vibe that people will like.
  • Channel. You have the option of choosing whether the chatbot will be active on the web or on the Facebook channel.
  • Bot Accuracy Levels. It assists you in selecting the query that corresponds to the accuracy level percentage-wise in a percentage-based manner.
  • Set priority of bots and human agents. You may choose the preferred option that best meets your company’s needs and then prioritize bots and human agents to ensure flawless communication between the two parties.
  • Set trigger events — In this section, you can choose triggers for the chatbots to use in a variety of circumstances. The chatbot will commence discussion based on the trigger that has been chosen.

6. Natural Language Processing

Chatbots are able to comprehend and reply correctly to your communications because of Natural Language Processing (NLP). When you start a message with “Hello,” it is the natural language processing (NLP) that informs the chatbot that you have sent a normal greeting, which in turn enables the chatbot to harness its artificial intelligence skills to come up with a suitable reply. In this situation, the chatbot is likely to answer with a welcome of its own to the user.

A chatbot cannot properly distinguish between the replies “Hello” and “Goodbye” if it does not have access to Natural Language Processing. “Hello” and “Goodbye” will be nothing more than text-based user inputs to a chatbot that does not employ natural language processing. Natural language processing (NLP) is used to offer context and meaning to text-based user inputs so that artificial intelligence (AI) can provide the most appropriate answer.

Advanced NLP may even deduce your communications’ meaning based on their tone. You can be asking a question or declaring something, for example. This may appear inconsequential at first glance, but it may significantly influence a chatbot’s capacity to engage in a fruitful discussion with a user.

A key difficulty when it comes to chatbots is the fact that consumers have a blank slate when it comes to what they may say to the chatbot, which can be quite frustrating. When trying to forecast what users will say or not say, there is a good chance that you may encounter dialogues that you could never have imagined in your wildest thoughts.

While Natural Language Processing (NLP) will not perform miracles and guarantee that a chatbot reacts accurately to every message, it is strong enough to make or break a chatbot’s success. Never undervalue this crucial and frequently ignored part of chatbots’ functionality.

How to Select the Best Chatbot Platform for Your Brand

how to select the best chatbot platform

The chatbot platform you choose must be in line with your company’s objectives as well as client expectations and desires. Investing in the appropriate technology from the beginning will simplify the customer experience and increase long-term consumer loyalty to your company. 

Here’s our selection process guide to help you sort things out in selecting the best chatbot platform for your brand or business. 

1. Identify your Brand’s Requirements

Every company has its own set of organizational goals and objectives, which are unique to that company. This means that the chatbot you choose must be relevant to the demands of your company. While one brand’s method of connecting with and reaching consumers may be beneficial, it may not be the same for another brand’s communication and outreach. Despite being in the same category, the same approaches may not be appropriate for two different businesses. It is the most fundamental reason why any company must understand their brands and the needs of their consumers.

There is no such thing as a “one-size-fits-all” strategy with a chatbot. In order to pick the most appropriate chatbot for your company, you must first analyze your customers’ journey, learn about their existing user experience, and identify their most pressing pain issues. In accordance with all of these considerations, you may have a chatbot that is particularly developed to meet your company’s objectives.

Whether you want a chatbot for a specific campaign, self-service engagements, generate leads, efficiency and increase productivity, automation, or discussions, addressing the true requirements of your consumers in advance can help your company achieve success in a variety of areas.

2. Identify your Communication Channels that Require a Chatbot

Your audience pool will grow as your business grows, and you will see that your clients are dispersed over a variety of various digital channels. However, regardless of whatever channel your consumers use, they still want a flawless and hassle-free customer experience from you.

When selecting a chatbot for your website, ensure that the same chatbot is also suited for other digital platforms, such as social media, mobile applications, and voice channels. This contributes to creating and maintaining a comprehensive brand experience and the retention of users’ attachment to the brand.

3. Assess if the Chatbot Platform Features a Natural Language Processing

It is not enough to just design a chatbot for your company’s needs. It should also be appropriately trained to recognize and respond to user intent in order to provide meaningful responses. The communication they conduct with consumers should seem to be genuine and as though it is taking place between two actual people. Only if your chatbot development platform has Natural Language Processing (NLP) and voice capabilities will you be able to do this.

A chatbot’s ability to perceive, remember, and continually learn from the data acquired is critical for it to adapt in response to the demands of the consumer. It is possible to utilize Machine Learning to increase the bot’s efficiency and have it reply more naturally than before.

Also vital is that the tone of your chatbot is appropriate for the situation. (See also: Your chatbot is a digital extension of your company’s identity. It’s similar to the voice that greets your clients when they visit your website. Therefore, it should have a speaking tone that is consistent with the overall aesthetics of your company brand. Furthermore, the bot should recognize its users and, if necessary, adjust its vocabulary and tone to correspond to unique people and certain items.

4. Check if the Chatbot Platform Provides Analytics

When establishing a chatbot for your company, make certain that you have unrestricted access to a graphical user interface that will enable you to evaluate the effectiveness of the chatbot in question. This allows you to get analytical information about your chatbot’s discussions with your consumers. Identifying and resolving your customers’ pain points is another way to determine whether the bot effectively satisfies their demands.

Following the introduction of a new chatbot, it is critical to gather metrics in order to enhance the bot’s productivity. Even though metrics vary depending on the kind of company and the nature of the chatbot, the following are a few to keep an eye on for all types of chatbots:

  • In-Message. the volume of messages sent by the customer within a certain period. Understanding the number of interactions between the consumer and the bot is critical to determining the interaction on one side of the equation. On the other hand, it may conceal flaws such as the bot not comprehending the discussion and the user being compelled to repeat its queries to a third party.
  • Retention Rate. It refers to the proportion of users who come back to the chatbot after a certain length of time. This measure may assist you in determining the amount of involvement and provide you with further information about your customers’ preferences.
  • Goal Completion Rate. This is the proportion of successful interactions that have occurred via a chatbot. 

Whether or not the user would suggest the chatbot to a friend or colleague is measured in the fourth category, user satisfaction (example: the customer will rate the chatbot experience responding through exit survey)

When considering whether or not to implement a price model based on chatbot performance, metrics are the most important factor to consider.

5 Best Chatbot Platforms 

5 best chatbot platform

1. nerDigital Chatbot Solutions

Conversational interfaces (chatbots) are available from nerDigital, one of the top marketing solutions platforms. In addition to having an amazing user interface, nerDigital Chatbot Solutions has a user interface that is both intuitive and easy to use (UI). It also has flow customization, which allows you to design an artificial intelligence-based discussion pattern that the system will utilize to give a positive client experience.

It is also a one-stop marketing platform that allows firms to do all of their mission-critical duties from one location. Sales, appointments, lead nurturing, data collection and relationship building can all be accomplished via a single comprehensive chatbot platform.

Along with WhatsApp automation, the business also offers other types of automation, such as Messenger Marketing Automation, Instagram Automation, Email and SMS Automation, and others.

It’s now possible to visually design engaging chatbots in a matter of seconds utilizing the nerDigital Chatbot Marketing templates and their Visual Chatbot Builder, which has a simple drag-and-drop interface.

However, the most appealing feature of nerDigital Chatbot is many apps and services with which it can be integrated. nerDigital provides connectivity with a variety of platforms, including Zapier, Active Campaign, PayPal, WooCommerce, and others.

Customer communication was made easier with the help of the agent bot Aivo, which was created in 2012. Agentbot is one of the solutions they provide. Agentbot enables marketers to develop conversation flows like other bots, but it does it with artificial intelligence.

2. Agentbot

Agentbot is distinguished by its user interface, which is visually appealing. It’s uncomplicated, with an easy-to-use design decision tree to guide you through the process of quickly designing the most effective conversation flow possible.

Agentbot also assists in the progression of conversation flows based on the participation of clients with the system. You may train your bot (using artificial intelligence) to offer better responses to customer inquiries and even integrate unique elements such as GIFs into your responses.

When it comes to reporting and analytics, Agentbot shines, which is a vital component in the development of agile enterprises. It provides a plethora of analytical data that can be linked directly to user interactions, which is quite useful.

Statistics on the kinds and quantities of interactions, the average time spent on the chat, and qualitative comments on your discussions are all included in these reports (think successful and incomplete interactions).

You may also combine your application with a range of other apps. The ability to create custom API connectors is also accessible; however, their list is not as wide as many would want it to be. Agentbot can now be integrated with a variety of platforms, including Zendesk, Salesforce, Zapier, and Genesys.

3. ChatCompose

ChatCompose is a chatbot tool equipped with the functions common to robust chatbot tools of the same caliber. In order to better predict what your audience is searching for and, in cases when their searches are a little off, what they were trying to communicate, the platform is equipped with artificial intelligence and natural language processing capabilities.

It also contains an autocorrect feature, an intelligent tool that works in conjunction with its natural language function to make it simpler to determine the meaning and intent of the user’s words. However, apart from AI and NLP, these technologies are rendered ineffective without intelligent integrations, which ChatCompose offers in spades. It’s compatible with the most popular messaging, support, and social networking services, so you’ll have no trouble using it with WhatsApp.

Consider the situation in which you need to give your audience different ways to engage with your organization. Then, ChatCompose can integrate with your CMS, CRM, Mailchimp, SendGrid, Slack, and event processing payments, as well as having voice recognition to handle phone calls and other communication channels.

Besides that, ChatCompose gives a plethora of tools to aid customers in understanding and to put their goods into action. In addition, the platform enables access to a number of use cases, including answering queries, lead generation, customer support, making bookings, and creating surveys, among others.

4. SnatchBot

SnatchBot has quickly established itself as the go-to chatbot solution for businesses of all shapes and sizes. Its front-end and back-end capabilities distinguish it as a good choice. This means that it may be employed in a number of ways, which is something that only a few bots are capable of.

A wide variety of features is also included in this package. Some of our favorite applications include sentiment analysis, automatic speech recognition, sharing, and collaboration (allowing you to build your chatbot alongside colleagues). The option to transfer platforms (from website chat to Telegram, for example) and the capacity to pass over conversations to live agents are all included as well.

Finally, but certainly not least, Snatchbot provides extensive analytics. The query performance may be measured by query type and platform, and the results can be compared to your key performance indicators (KPIs).

However, although our list offers a variety of drag and drops features that make them easy to use, we identified one additional feature that will be a blessing for busy marketers. A bot store is included with SnatchBot. It’s jam-packed with template bots that you can purchase and utilize in your ecosystem, saving you hours of time spent designing conversation flows from the ground up.

The functions outlined above are mostly front-end functions; however, SnatchBot can do back-end tasks as stated before. For instance, reading and writing databases, scraping data from the web, connecting to APIs, copy-and-paste operations, filling out forms, moving files and directories, and logging in and out of online and corporate applications are all examples of what is possible. Also included are computing, document extraction, reading emails and attachments, and gathering social media information.

Landbot.io

Landbot.io features a user-friendly interface and the ability to create WhatsApp chatbots using a drag-and-drop interface. Uber, LG, T Systems, Ernst & Young, and L’Oreal are a few large corporations that use it. One aspect of their offering that attracted our curiosity was their use of rich media. Using video, images, GIFs, and other material in their scripts to enhance the customer experience, brands can easily deal with them and seamlessly include them into their scripts.

Landbot.io, like other bots, enables you to develop integrations that assist in the collection of real-time information. Another set of connections includes Mailchimp, Zapier, Slack, Google Analytics, Sendgrid, and Salesforce.

Their ability to exploit circumstances to generate hyper-personalized, fluid relationships is something they also take great pride in. In addition to providing humanitarian help, Landbot.io is a bot-building platform that allows users to engage in real-time chats. You can take over client chats at any moment, which is quite beneficial if you want to deal with a hot new lead right away.

A tool with as many capabilities as this one will be difficult to come by, so make use of it while you can. Landbot.io provides you with a variety of new ways to communicate with your target audience. Consider the possibility of running tailored advertising using intricate criteria to identify the most appropriate audience for a certain product. In addition, by establishing conversational opt-ins for your business account, you may increase the number of people who subscribe to your account.

Frequently Asked Questions

Here are some frequently asked questions on a chatbot platform.

What is a chatbot platform?

Generally speaking, a chatbot platform is a tool that enables marketers to design and operate chatbots for multiple messaging platforms, such as Facebook Messenger and Telegram.

What is the best chatbot platform?

Honestly, there is no such thing as the best chatbot platform. It is simply because each business is unique and has varying necessities. However, we suggest you check our list of best chatbot platforms. 

1. nerDigital Chatbot Marketing
2. Agentbot
3. ChatCompose
4. Snatchbot
5. Landbot.io

What are the benefits of using a chatbot platform?

Here are a few of the key benefits of using a chatbot platform. 

Chatbot Platform Provides Valuable Chatbot Tools
Chatbot Platform Helps You Identify The Best Messaging Media for Your Brand
Chatbot Platform Makes Multichannel Marketing Easier to Manage.
Chatbot Platform Allows You to Track The Effectiveness of Your Marketing Efforts.

What are chatbots used for?

In addition to giving clients a prompt answer, you can utilize a chatbot to do the following:

-send  basic product information to users
-Provide shipping information
-share latest news stories
-update subscribers with discounts and active promos
-create a schedule

Can I make a chatbot without a help of a chatbot platform?

Of course, you can create a chatbot without a help of a chatbot platform. However, it requires a necessary depth of coding skills. The process is also arduous since you have to do more things besides the actual chatbot.

Is a chatbot platform free to use?

Not all, but there are chatbot platforms that you can use for free. nerDigital chatbot solutions are one of those. It allows you to create a chatbot for free. 

However, more advanced features, including omnichannel inbox, require a subscription.

Is it easy to create a chatbot in a chatbot platform?

Yes, creating a chatbot using a chatbot platform is relatively easy since it does not require you to code. It is why many businesses are resorting to chatbot platforms for their chatbot requirements.

Can I run a chatbot created using a chatbot platform in multiple channels?

Yes, you can use the chatbot you created in multiple channels. Make sure that the chatbot platform you use does support omnichannel capabilities.

How does chatbot work?

Using rules-based chatbot software, you may automate the execution of predetermined activities based on “playbooks” that you create on the back end of the user interface. Rules-based chatbot technology works similarly to a virtual assistant in that it may operate depending on click actions, such as “Yes” or “No,” or by detecting a specific term or combination of phrases.

Final Notes

Chatbots are an extremely efficient way of engaging with customers. They are always available and are reliable in providing customers with the details and information they need. It will take no time that most businesses have integrated this technology to achieve better, quicker, and more efficient customer engagement and services.

Many businesses are still hesitant about leveraging this wonderful advancement. Many proprietors believe that chatbots are only for big companies who can afford to create their own chatbots, but this is entirely untrue. Many businesses should learn that there is an effective way of creating a chatbot–by using a chatbot platform. 

Chatbot platform makes it possible for small to large companies to create an automated messaging channel (though chatbot) without having to know to code. It will allow them to create and integrate chatbot solutions to their companies’ customer engagement processes without going through the arduous processes and investing a large amount of money. 

And so, creating a chatbot isn’t as complex and expensive as most people perceive it. Customer care and support operations may be streamlined and automated using the appropriate chatbot platform. You can also give your customers a quick, efficient, and beneficial experience by leveraging the appropriate chatbot solutions.

Chatbots are here to stay, so get to work on developing your own. Contact us if you need more help regarding the chatbot creation process and more information on the chatbot platform. It is a pleasure to walk you through more things about our chatbot marketing.

Emily Tischler Profile

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